In the basement of the brand new and futuristic Amorepacific building, which in addition to offices even has cafes, a library and a retro barber shop, The Booth has set up their Sinyongsan venue. It has everything you know and love, or hate, about The Booth, including Monster pizza, beer collaborations, imports and fresh beer on tap.
The Booth venue itself, designed by Studio Mountain, is industrial and makeshiftesque, well in contrast to the rest of the building’s clean sci-fi interior. Plenty of seating, good location right by the subway entrance and a well-known variety of beer and pizza, The Booth is a welcome addition to an area previously void of craft beer pubs. Around the blooming Sinyongsan area, Korean for new-Yongsan, new businesses are opening at a steady rate!